As one of the leading brands in the fuel industry, Aytemiz continues to expand rapidly across Turkey, celebrating the opening of its 650th station. Assessing Aytemiz’s growth initiatives for 2024 and 2025, General Manager Ahmet Eke highlighted the company’s customer-focused innovations, strong support for dealers, and distinct business model that sets it apart in the sector. “At Aytemiz, we embrace the responsibility of being a pioneering and inspiring brand in the fuel industry. With innovative and value-driven business models, we not only inspire our dealers but also deliver reliable and high-quality services to our customers at every touchpoint,” he said.
Eke elaborated on Aytemiz’s fast-paced, value-generating growth strategy across Turkey, emphasizing the significance of the company’s value proposition and operational model. “Aytemiz not only increases the number of stations nationwide but also offers value-driven, efficient, and success-oriented business models that enable our dealers to advance confidently on this growth journey with us. Our investments in stations are not just aligned with our growth and financial targets but are also focused on enhancing dealer competitiveness and improving customer experiences,” he added.
Aytemiz's New Era Strategy: Value-Driven, Success-Oriented Growth
With its extensive service network, Aytemiz is creating a robust and sustainable growth model in the fuel industry. General Manager Ahmet Eke emphasized that the company’s growth strategy is centered on success-oriented development. “Aytemiz is a brand that consistently raises the bar in customer and dealer experience, foreseeing future trends and pioneering innovations in the sector. By operating with this vision, we are transforming Aytemiz into not only a preferred brand but also a source of inspiration within the industry through innovative products and services,” he stated.
Eke further pointed out that the core of Aytemiz’s value-driven business models lies in solutions that generate financial efficiency and add value for dealers. “While aiming for growth with strategic support provided to our dealers, we also prioritize enhancing their competitiveness and supporting their sustainable efficiency with innovative solutions,” he explained.
Empowering Dealers with Innovative Products and Services
Ahmet Eke also highlighted Aytemiz’s strategic products and services that differentiate the brand, including the next-generation ON 7/24 Market concept, Aytemiz Vaay mobile app, electric vehicle charging stations, self-service pump islands, and the Motorcycle-Friendly Station concept. “These innovative services enable us to provide customers with a modern and comfortable experience while boosting operational efficiency and customer satisfaction, enhancing our competitive edge,” he said.
The ON 7/24 Market concept strengthens non-fuel revenue streams for dealers, while the Aytemiz Vaay app streamlines customer experience through digitalization. Aytemiz offers speed and pricing advantages with its self-service model and appeals to diverse customer segments with its industry-first Motorcycle-Friendly Station concept. Eke emphasized, “Each of our services is meticulously designed to add value not only to our customers’ journeys but also to their daily lives. Through our innovative solutions, we continue to benefit both our customers and business partners.”
2025 Goals: Accelerated Investments and New Stations
Looking ahead to 2025, Eke outlined Aytemiz’s plans for increased investments and an expanded network. “As Aytemiz, we are advancing confidently toward our growth goals while maintaining our focus on customer satisfaction and digital transformation in the fuel sector. We plan to further increase our station count and provide a broader service network across Turkey with sustainable partnerships,” he said.
A Strong Contribution to Turkey’s Energy and Inspirational Solutions in the Sector
Reflecting on the milestone of 650 stations nationwide, Eke expressed pride in Aytemiz’s accomplishments. “Together with our employees, dealers, and ecosystem, we are tirelessly working to add value to our country, strengthen our leading position in the sector, and deliver the most valuable solutions. Our aim is to provide services that inspire loyalty to the motto, ‘Once Aytemiz, Always Aytemiz,’ for both our customers and business partners. We are fully committed to achieving our strong growth targets for 2025,” he concluded.
Dealer Testimonials: Trust and Satisfaction with the Aytemiz Brand
Dilaver Tavşan, General Manager of İstanbul Kardeşler Petrol, a recently opened Aytemiz station in Sultanbeyli, shared his experience: “Since partnering with Aytemiz, not only has customer satisfaction improved significantly, but the efficiency of our business has also increased remarkably. Aytemiz’s modern brand vision, ON 7/24 Market concept, and customer-friendly Aytemiz Vaay app have given us the opportunity to manage a fuel station using modern methods. Feeling the strength of Aytemiz behind us enables us to confidently advance our business. We are proud to be part of the Aytemiz family!”
Yusuf Polatcan, General Manager of Polatcan Akaryakıt in Keşan, Edirne, which has been serving under the Aytemiz brand for many years, also shared his views: “The main reason we chose Aytemiz is the support and innovative solutions they provide. Thanks to initiatives like the ON 7/24 Market concept, electric vehicle charging services, and the Motorcycle-Friendly Station concept, our station’s customer profile and satisfaction rates have significantly improved. We feel like a growing family with Aytemiz and experience the strength of this partnership every day. We are extremely satisfied working with Aytemiz,” he said.